Event Marketing Manager

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🎨 Position: Events Marketing Manager 🎨

The Events Marketing & Communication Manager plays a crucial role in the lifecycle and execution of YPO’s global events. This role partners with event delivery teams to develop comprehensive marketing packages that effectively showcase events and engage target audiences, including members, spouses/partners, and family members.

Key Details:

• Contract: Initial 12+ month contract with the option to renew for an additional 3 years.
• Type: Independent contractor position (Note: YPO is not an employer in the Philippines).
• Flexibility: Willingness to work flexible and extended hours to support members and colleagues in different time zones.
• Travel: Ability to travel domestically and internationally, without restrictions, to support in-person events (15-20% of the time).

PRIMARY RESPONSIBILITIES

• Build and nurture collaborative partnerships with the Global Events and Global Brand, Marketing & Communication teams to ensure timely and effective event support.
• Advise on and create marketing collateral, including writing, editing, presentations, and event materials.
• Oversee and maintain event communications within marketing platforms, ensuring adherence to schedules and timelines.
• Serve as a brand ambassador, representing our event marketing with pride and excellence.
• Collaborate with market research analysts to track and report on event marketing status.
• Manage and update landing pages on the YPO internal website using Cvent, coordinating with various departments.

EXPERIENCE/BACKGROUND

• 5+ years of experience in marketing or a related field, with a focus on event marketing.
• Experience in planning and implementing communication plans for global, in-person, and virtual events.
• Strong understanding of design, brand development, and interactive commerce.
• Proficiency in Cvent, Salesforce, and automated marketing platforms such as Marketing Cloud.
• Experience with Basecamp, Smartsheet, Microsoft Teams, RoboHead, or other creative project management software.

SKILLS

• Ability to work collaboratively in a multi-cultural organization with global members, helping them achieve excellence in voluntary roles for YPO initiatives.
• Excellent interpersonal skills, including strong diplomacy skills with the ability to build meaningful relationships with all levels of associates, members, and vendors. Adaptable, insightful, empathetic, and reliable. Great sense of humor and humility.
• Able to maintain discretion and integrity of confidential information.
• Resourceful and able to work independently with initiative and common sense. Effective time management, organization, and prioritization skills with the ability to focus on varied projects simultaneously.
• Possesses a distinct global mindset, sensitive to local and international customs and protocols.
• Able to identify problems, research alternatives, provide solutions, and/or resolve issues promptly. Anticipates member/internal client needs and delivers with clarity.
• Analytical thinker with the ability to influence and guide processes with appropriate approach and execution. Natural curiosity and desire to learn more; proficiency and interest in applying new technologies and tools.
• Excellent verbal and written communication skills, including proofreading, with meticulous attention to detail. Adjusts communication style appropriately to the audience.
• Professional presence, appearance, and stature to interact easily with YPO members, C-level executives, and peers at all levels within the organization.

EDUCATION/TRAINING/CERTIFICATION

• Bachelor’s degree in marketing or a similar field, or equivalent experience.

PHYSICAL REQUIREMENTS

• Ability to work flexible and/or extended hours to accommodate members and team members in multiple time zones.
• Willingness and ability to travel domestically and internationally, approximately 15-20% per year.

EQUAL OPPORTUNITY EMPLOYER

YPO is committed to diversity in its workforce. We do not discriminate in hiring or employment practices based on race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status